Melbourne’s gateway to the world
Federation Square is Melbourne’s civic and cultural heartbeat with more than 100 million visits to the precinct since it opened in 2002.
More than just an architectural landmark, Federation Square is Melbourne’s gateway to the world through innovative use of technology and media architecture. A visitor to Federation Square has opportunities to connect globally in either a one or two directional fashion or in a 3-dimensional conversation. The main catalyst for this participation is Federation Square’s Big Screen, which is the largest urban screen in Melbourne. Operational 24 hours a day and 7 days a week, the Big Screen allows for endless possibilities for urban interaction as well as providing a community portal to connect with the world.
Building or project owner : State Government of Victoria
Architecture : Lab Architecture Studio & Bates Smart
Facade design : Lighting Design Partnership
Project co-ordination : Major Projects Victoria
Kind of light creation : LED upgrades completed in Atrium, Public Facilities and BOH areas. Electronic upgrade and T8 conversion in Car Park and BOH as part of Sustainability initiative site wide. Use of wireless lighting controls in Deakin edge and parts of the Atrium
Pixel distance : Internationally recognized site, high profile public meeting place. City centre. Corner Flinders and Swanston Streets, Melbourne, Victoria, Australia
Luminace : Each public display screens a wide range of content, from community video art, live events from precinct partners, movies and special screenings, to live events from one or more of the many performance areas in our precinct. We also have interactive digital signage and applications for visitors.
Urban situation : Façade LED features include a series of non-stop text tickers displaying visitor information in different colours. Big Screen by Barco.